Designed as a delegate bag insert for the 2024 International Symposium on Metallomics (ISM9) at Bush House in London, England. Goal: Use eye-catching colors and supporting imagery to complement the clean, sterile product design. Incorporated QR code for those who prefer not to hold on to papers at conferences.

This one-page print ad was part of a full rebranding campaign for S&F Sardines. This included the design and physical construction of new packaging, as well as a new tagline and target audience. Goal: Utilize humor to appeal to a younger North American target audience, while maintaining a general, classic appearance that encompasses all demographics.

Red Bull billboard, using a can graphic that was fully created via mesh technique in Adobe Illustrator. Goal: Employ an action image (or pre-action, in this case), and modified product graphic to catch the eye of passers-by.

Designed as a print ad for the 2024 European Workshop on Laser Ablation (EWLA2024) at Ghent University in Ghent, Belgium. Goal: Enhance the natural appeal and eye-catching qualities of the product results (laser imaging) with a complementary color scheme to make the viewer think twice before flipping the page.

Travel email graphic created in partnership with one of the largest and most successful Canadian corporations. Goal: Utilize relaxing imagery with simplified supporting text to intrigue and encourage the end user to wish they were there, and ultimately produce a click-through/travel package sale. This was designed to adhere to the very strict branding guidelines of an extremely established corporation.

Black Friday sale email design to advertise deals on travel packages. Goal: Create a festive, yet subtle holiday theme and keep it classy, while visually creating a sense of urgency via typography.

Social media graphic for a scientific instrument component. Goal: Use colorful imagery with minimalist icons to instantly communicate the product's benefits.

Ads

Prints

Digital Illustrations